Jul 16th @ Shanghai

Fast-growing fast fashion brand ASOS plans to launch its Chinese webiste in September by a new team based in Shanghai. Yi Qun Wang who previously worked at Vancl, a Chinese domestic fast fashion brand, is said to be appointed as GM in China, where would be the headquarter of APAC region in future. Shanghai office is located in Pu Tuo.

Jul 11th @ San Li Tun D-Space, Beijing

D:FUSE invited fashionista to the preview of its 2013 AW collection.

Read in Chinese: http://www.fashiontrenddigest.com/d/13487.shtml

Jul 11th @ 798 Arts Centre, Beijing

selectED held itsfirst catwalk show in China presenting its 2013 AW collection.

Read in Chinese: http://www.fashiontrenddigest.com/d/13488.shtml

Jul 13th @ Shanghai

NIKE launched a special line of shoe-product featuring Shanghai elements since July 13, such as ''Luwan never gone''.

Read in Chinese: http://www.fashiontrenddigest.com/d/13505.shtml

July 16th @ Shanghai

Sparkling water maker Paris Perrier celebrated its 150th birthday by throwing a party in Shanghai and launched the limited edition of Pop Art Perrier dedicated to Andy Warhol.

Read in Chinese: http://www.fashiontrenddigest.com/d/13506.shtml

Jul 12th @ SuperBrand Mall, Shanghai

Turned around as a high fashion designer, the actress Maggie Q opened her first online store on the biggest B2C e-commerce platform in China, Tmall, for her shoe brand Istastyle.

Read in Chinese: http://www.fashiontrenddigest.com/d/13512.shtml

Jul 14th @ Aman at Summer Palace, Beijing  

One of the biggest buyer stores Joyce set up a preview of the latest collection of 2013 AW over RICK OWENS, MIHARA YASUHIRO, MARY KATRANTZOU, OSCAR DE LA RENTA, VIONNET, VICTORIA BECKHAM, PETER PILOTTO, GAMME BLEU, LANVIN, RAF SIMONS, THOM BROWNE，JIL SANDER etc.

Read in Chinese:  http://www.fashiontrenddigest.com/d/13553.shtml

Jul 18th @ JinganKerry Centre, Shanghai 

Ted Baker openedits third store in Shanghai at Jingan Kerry Centre.

Read in Chinese: http://www.fashiontrenddigest.com/d/13540.shtml